J. P. Licks
J. P. Licks was recommended to us by a friendly tour guide, while walking us through Harvard. It was one of those hot days, and stone-paved walkways of the historical College were radiating heat and putting us in an ice-cream mood.
APPEARANCE & SWIRL
A small storefront almost made us miss the place, if not for all the happy clients spilling over to the street. Once in, the black tables and a typographic white logo made the cafe feel formal. A small logo of a friendly cow underneath was introducing some purple hue and adding a much-needed feeling of joy. There was a small sitting area outside and plenty of tables indoors. These tables were interestingly shaped, and it took us a bit to realize that they meant to portray rounded cow spots. What stole all the attention for us was the explosion-like, bright interior lights, almost like milk splashes frozen in time.
NOSE & PALATE
Different for the initial cow signage, there was an udder-shaped logo inside, which made the visuals somewhat confusing, but still on point. There green walls looked fresh and were covered in turf-like material, with local artists’ work showcased on the walls in a random fashion. We glanced through the chalk-written menus, and went for their tart and tangy yogurt ice cream, topped with raspberry and blueberry. It turned out to be a great and refreshing low calorie option. The sour tartness was just perfect for those of us, whose sweet tooth isn’t demanding. Another item to try was J. P.’s charcoal option, the newest craze, which, in reality, was too sweet and utterly forgettable to us. A funky charcoal flavour did not come though.
We loved that four cup-size options were available to satisfy all appetites. And there were a coffee section and some pastries. J. P. is proud of their Java. They roast it at their mothership store in the Jamaica Plain neighborhood of Boston, where J. P. had started from.
It is great to see a thriving, small, local business, and J. P. Licks is just that. They have been around for quite a while with local roots in Boston.
P.S.: it was not too odd to see cows portrayed in an ice-cream shop. A much weirder experience is too see smiling animals in a burger shop or grill, which happened to us on a few occasions, like here and here.